PHL Anon
Nike and Lebron James have made History. News is coming out now that they have agreed upon a contract that is the first of it’s kind, ever!
BREAKING: Nike has signed LeBron James to a lifetime deal. Largest single athlete guarantee in company's 44-year history.
— Darren Rovell (@darrenrovell) December 7, 2015
Nike has never before announced a lifetime deal like the one they did with James today. Assume MJ has at least a de facto one.
— Darren Rovell (@darrenrovell) December 7, 2015
LeBron's landmark lifetime Nike deal was negotiated by Paul Wachter, who was on Beats By Dre side for $3B Apple deal.
— Darren Rovell (@darrenrovell) December 7, 2015
Needless to say, I think Lebron’s kids won’t be hurting for presents at Christmas any time soon. Also, I think Mr. Paul Wachter will be enjoying a nice holiday season as well. Good for them.
In other news, the Sixers may get a deal from Nike to stop wearing their shoes all together!